Media Approach

With the latest industry tools and datasets, we take a disciplined, analytical approach across all media. Research and strategy development is just the beginning. We track, compare, and tweak media and messaging to continually to drive down customer acquisition costs while building brands and increasing sales. Weekly. Daily. Hourly. We never stop working to maximize your media dollar.


NATIONAL, REGIONAL, LOCAL, HYPER-LOCAL BROADCAST CABLE

LOCATION-BASED, IN-APP, MOBILE DISPLAY & VIDEO

DISPLAY, VIDEO, PROGRAMMATIC & PAID SEARCH

PRINT & OOH

TERRESTRIAL, SATELLITE & STREAMING RADIO

SOCIAL / VIRAL MEDIA & INFLUENCER MARKETING

WEB DESIGN AND DEVELOPMENT

CUSTOM AUDIENCE TARGETING & SEGMENTATION

Creative

Our creative team is unlike any other in the nation. That’s because we have our own cameras, shooters and editing bays on-site. Our writers are also producers. Our shooters are also editors. We work together in every phase, from concept, to writing, to casting, shooting and final cut. Time and money are inevitably saved. Flexibility, creativity and a cohesive product are inevitably gained. We know what works in our chosen discipline – lead generation and direct, so we never lose sight of the goal, selling product and generating qualified leads. See, we even talk differently than other creative departments.

Digital

Digital media is an ever-evolving landscape of technology, industry standards and adoptions, data collection, and creative expression. Here at TCA, we strive to make it easier for our clients to navigate these areas that will best serve their media investments. Our team of planners, buyers, and analysts ensure that efficiency, reach and performance blend seamlessly for a successful campaign.

Insights & Analytics

It’s marketing science. We provide customizable reports which aggregate all responses to find meaningful trends in response behavior. We also display visual performance reporting and audience analytics via dashboard – highlighting actionable insights.